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Google to Ban Ads for Cryptocurrency & Initial Coin Offering from June

14 March 2018

That's why for the last 15 years, we've invested in technology, policies and talent to help us fight issues like ad fraud, malware and content scammers.

In January, Facebook claimed it would block initial coin offering ads as "they are frequently associated with misleading or deceptive promotional practices".

Stansfield said in 2018, Google will be adding several new policies that will address adverts in unregulated, overly complex, or speculative financial products like binary options, cryptocurrency, foreign exchange markets and contracts for difference (or CFDs), adding: "we have already updated our gambling policies to address new methods of gambling with items that have real-world value, such as skins gambling".

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Google appeared to have started quietly restricting cryptocurrency-related ads as early as last week, with some advertisers seeing significant performance drops for ICO-related ads.

Starting in June, Google plans new restrictions for cryptocurrency products on its platforms, like YouTube, and to third-party websites, where Google sells advertising space.

Facebook (fb), Google's primary rival for ad dollars, banned ads for cryptocurrencies in January.

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In 2017, we took down more than 3.2 billion ads that violated our advertising policies.

Google has to come up with new policies, not just enforce the existing ones, Spencer said.

The United States of America's technology company said it blocked 79 million adverts on its network for attempting to send people to malware-laden sites, and removed 400,000 of these unsafe sites a year ago. In addition, Google banished 320,000 online publishers for violations like showing Google-supplied ads alongside inappropriate or controversial content, he said. Last year, Google generated $95.4 billion in ad revenue, up 20 percent from 2016. Like this way, Google team has made a decision to block the cryptocurrency ads from June.

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Bloomberg reported that the company suspended 7,000 customer accounts for ads that impersonated a news article-what Google calls "tabloid cloaking"-and blocked more than 12,000 websites for copying information from other publications".

Google to Ban Ads for Cryptocurrency & Initial Coin Offering from June