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Logan Paul is facing a serious backlash from PETA

09 February 2018

Paul faced an immediate backlash following his video filmed in Japan's Aokigahara Forest, a suicide hotspot.

Since then, Paul joked about taking the "Tide Pod challenge" - a meme that has spread across the internet in which people attempt to eat the detergent capsules.

YouTube's Twitter account for vloggers today tweeted it had temporarily banned adverts from his channel "i$3 n response to Logan Paul's recent pattern of behaviour".

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YouTube has once again penalised vlogger Logan Paul for posting inappropriate content, just weeks after he was suspended from the company's paid-content program over a video trivialising suicide.

It is unclear how much YouTube's decision to suspend his ad revenue will affect Paul's earnings, as he has a lucrative merchandise line that he promotes multiple times per video to his 63 million subscribers.

KitGuru Says: While I can applaud YouTube for finally stepping in to set an example so that its bigger YouTubers don't abuse their power and influence, I have to criticise that the platform is still playing favourites and showing a lot of leniency. He also said his reactions to the dead body were "raw and unfiltered", and that he regretted recording and posting the video.

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"This is not a decision we made lightly", YouTube said in a statement Friday.

YouTube has already suspended projects on which its subscription service, YouTube Red, was working with Paul, and removed him from its Google Preferred programme, which means advertisers find it harder to connect with him. His main channel now has more than 16.6 million subscribers, up almost 1 million since the start of 2018.

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Logan Paul is facing a serious backlash from PETA