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Amazon welcomes teens with new parent-controlled shopping allowance

11 October 2017

For the first time, teens can independently use the Amazon App, allowing them to shop or stream content while still keeping their parents informed.

When a teen finds something they wish to order, they can place the order on the Amazon App, and parents will receive a text or email showing the item, cost, shipping address and payment information.

When parents create an account, tied to payment methods of their choice, they can invite up to four teen users to create unique logins and download the Amazon shopping app to their own devices. The company announced today that kids ages 13-17 will be able to use an Amazon Household account to shop Amazon's online marketplace - with limited independence, of course.

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Notably, kids can also access their parents' Prime membership at no extra cost as part of this setup.

"The teen can also include a personalized note like, 'This is the book I need for class, '" the company said. Amazon's default setting with this service is autoapproval of orders, but parents can individually approve them via text if they so prefer. Also, they can choose to skip the approval step all together and set pre-approved spending limits, offering teens full freedom. Parents receive itemized notifications for every order and can cancel and return any item in accordance with Amazon's policies.

Parents can approve or reject their teen's purchases.

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Michael Carr, parent of a teenager and a vice president in Amazon's e-commerce services group, related a story he'd heard secondhand of somebody winding up with a golf cart a child had ordered.

Carr said Amazon didn't have reliable data on how many underage shoppers were already making purchases of physical goods on Amazon's retail site, or how often they ran into trouble for buying things they shouldn't have.

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Amazon welcomes teens with new parent-controlled shopping allowance